Slow Flowers Journal – Summer 2022 issue

Read our debut quarterly e-zine

SFJ Summer Issue Cover

In conjunction with our American Flowers Week 2022 campaign, Slow Flowers Society and its publishing partner, BLOOM Imprint, released a special digital issue of Slow Flowers Journal, available for free download. The Summer 2022 edition features this year’s inventive and innovative botanical couture collection of eight wearable floral ensembles designed with iconic American-grown botanicals.

Slow Flowers Journal Digital Edition debuts with the Summer 2022 Issue and its “Botanical Couture” theme, followed by quarterly issues in Summer, Fall, and Winter.

Led by BLOOM Imprint’s editorial director (and Slow Flowers Society founder) Debra Prinzing, and creative director Robin Avni, our quarterly magazine is tailored to flower-farmers, floral designers, and gardening consumers who have embraced the floral lifestyle.

SFJ delivers news, features, profiles, columns, and essays — and beautiful photography — to shine a light on the Slow Flowers Community. Our subscription is free to Slow Flowers Members as a benefit.

Click Here to read the Summer 2022 issue: Slow Flowers Journal

Debra Prinzing

Debra Prinzing is a Seattle-based writer, speaker and leading advocate for American-grown flowers. Through her many Slow Flowers-branded projects, she has convened a national conversation that encourages consumers and professionals alike to make conscious choices about their floral purchases. Debra is the producer of, the weekly "Slow Flowers Podcast" and the American Flowers Week (June 28-July 4) campaign. Debra is author of 11 books, including Slow Flowers (2013), The 50 Mile Bouquet (2012) and Slow Flowers Journal (2020). She is the co-founder of BLOOM Imprint, the boutique publishing arm of Slow Flowers.

Subscribe to SlowFlowers newsletter

Subscribe to our mailing list

Powered by Robly

Slow Flowers Journal is brought to you by Slow Flowers is an award-winning online directory created to help consumers find florists, studio designers, wedding and event planners, supermarket flower departments and flower farmers that supply American grown flowers. Founded in 2014, the site has grown to 850 members across the U.S.


Media Contact:

For more information, please contact Debra Prinzing
at 206-769-8211 or 844-SLOWFLO (844-756-9356); debra(at)